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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play
Last update: 18 Mar 2026 CET
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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play

We at 42matters have identified the 20 most popular Ad Mediation SDKs leveraged by Android apps available on the Android app market.

Ad Mediation SDKs provide ad network management, ad campaign management, ad format management, and other ad mediation-related capabilities for mobile apps. Developers can use them to integrate ad mediation functionalities into apps that monetize with advertising.

This list is based on our analysis of the millions of mobile applications – and the 2,300+ SDKs they use – that constitute the vast inventory of the Google Play Store. The accompanying data provides readers with a glimpse into the rich mobile application insights generated by the 42matters technology. This data is also available via our APIs, file dumps, Explorer, and SDK Explorer.

The intended purpose of this article is to assist app builders in their search for the perfect Ad Mediation SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. This data collected by our technology may also serve as a useful tool for folks researching the wider mobile app market.

Among all apps utilizing ad mediation SDKs, 95.77% have integrated Google Ads AdMob Mediation Adapters. This accounts for 97.09% of app downloads within the ad mediation SDK category.

AdMob Mediation is a feature SDK that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. AdMob Mediation helps maximize your fill rate and increase your monetization by sending ad requests to multiple networks to ensure you find the best available network to serve ads.

Total Apps
577.62k
Google Play
App Share
95.77%
Google Play
Apps
416.21k
Games
161.41k
Total Downloads
875.75b
Google Play
Download Share
97.09%
Google Play
App Downloads
455.07b
Game Downloads
420.69b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapters.

Among all apps utilizing ad mediation SDKs, 19.37% have integrated AppLovin Mediation Adapters. This accounts for 48.17% of app downloads within the ad mediation SDK category.

AppLovin Mediation Adapters is a platform SDK used by app developers to connect multiple ad networks to their app. It serves as an ad network optimizer for developpers looking to increase their ad revenue.

Total Apps
116.83k
Google Play
App Share
19.37%
Google Play
Apps
54.74k
Games
62.10k
Total Downloads
434.51b
Google Play
Download Share
48.17%
Google Play
App Downloads
141.67b
Game Downloads
292.84b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapters.

Among all apps utilizing ad mediation SDKs, 14.61% have integrated ironSource Mediation Adapters. This accounts for 39.33% of app downloads within the ad mediation SDK category.

ironSource’s mediation platform SDK lets app developers manage their monetization strategies the way they want — whether it’s combining the traditional waterfall model with auto-optimization, managing direct deals and cross-promotion campaigns, or working with an in-app bidding environment.

Total Apps
88.13k
Google Play
App Share
14.61%
Google Play
Apps
32.20k
Games
55.93k
Total Downloads
354.78b
Google Play
Download Share
39.33%
Google Play
App Downloads
66.68b
Game Downloads
288.10b

Use the 42matters SDK Explorer to find all apps that use ironSource Mediation Adapters.

4th

Among all apps utilizing ad mediation SDKs, 12.44% have integrated Google Ads AdMob Mediation Adapter for Facebook. This accounts for 26.34% of app downloads within the ad mediation SDK category.

Total Apps
75.01k
Google Play
App Share
12.44%
Google Play
Apps
58.39k
Games
16.62k
Total Downloads
237.60b
Google Play
Download Share
26.34%
Google Play
App Downloads
139.32b
Game Downloads
98.29b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Facebook.

Among all apps utilizing ad mediation SDKs, 9.91% have integrated InMobi Mobile Ads. This accounts for 31.95% of app downloads within the ad mediation SDK category.

InMobi is the world’s leading Marketing Cloud SDK. It drives real connections between brands and consumers leveraging mobile intelligence and technology platforms.

Total Apps
59.75k
Google Play
App Share
9.91%
Google Play
Apps
23.50k
Games
36.25k
Total Downloads
288.15b
Google Play
Download Share
31.95%
Google Play
App Downloads
86.22b
Game Downloads
201.93b

Use the 42matters SDK Explorer to find all apps that use InMobi Mobile Ads.

Among all apps utilizing ad mediation SDKs, 8.16% have integrated DT Exchange by Digital Turbine. This accounts for 28.85% of app downloads within the ad mediation SDK category.

DT Exchange is a programmatic monetization solution connecting publishers to over 180 top global demand sources representing the world's top brand and user-acquisition buyers. DT Exchange is also known as Fyber Marketplace, or InnerActive.

Total Apps
49.22k
Google Play
App Share
8.16%
Google Play
Apps
15.38k
Games
33.84k
Total Downloads
260.18b
Google Play
Download Share
28.85%
Google Play
App Downloads
51.02b
Game Downloads
209.16b

Use the 42matters SDK Explorer to find all apps that use DT Exchange by Digital Turbine.

Among all apps utilizing ad mediation SDKs, 7.63% have integrated AppLovin Mediation Adapter for AdMob. This accounts for 24.65% of app downloads within the ad mediation SDK category.

Total Apps
46.00k
Google Play
App Share
7.63%
Google Play
Apps
14.74k
Games
31.26k
Total Downloads
222.32b
Google Play
Download Share
24.65%
Google Play
App Downloads
53.85b
Game Downloads
168.46b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for AdMob.

Among all apps utilizing ad mediation SDKs, 7.35% have integrated AppLovin Mediation Adapter for Facebook. This accounts for 23.05% of app downloads within the ad mediation SDK category.

Total Apps
44.36k
Google Play
App Share
7.35%
Google Play
Apps
15.79k
Games
28.57k
Total Downloads
207.92b
Google Play
Download Share
23.05%
Google Play
App Downloads
45.69b
Game Downloads
162.24b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Facebook.

Among all apps utilizing ad mediation SDKs, 6.80% have integrated AppLovin Mediation Adapter for Unity Ads. This accounts for 21.82% of app downloads within the ad mediation SDK category.

Total Apps
41.02k
Google Play
App Share
6.80%
Google Play
Apps
8.71k
Games
32.32k
Total Downloads
196.86b
Google Play
Download Share
21.82%
Google Play
App Downloads
30.02b
Game Downloads
166.83b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Unity Ads.

Among all apps utilizing ad mediation SDKs, 6.39% have integrated Chartboost. This accounts for 15.85% of app downloads within the ad mediation SDK category.

Chartboost is a leading in-app programmatic advertising and monetization platform SDK. Chartboost empowers developers to earn high CPMs while connecting marketers to highly engaged audiences through immersive ad experiences.

Total Apps
38.56k
Google Play
App Share
6.39%
Google Play
Apps
14.47k
Games
24.09k
Total Downloads
142.94b
Google Play
Download Share
15.85%
Google Play
App Downloads
24.36b
Game Downloads
118.59b

Use the 42matters SDK Explorer to find all apps that use Chartboost.

11th

Among all apps utilizing ad mediation SDKs, 6.39% have integrated Google Ads AdMob Mediation Adapter for AppLovin. This accounts for 17.16% of app downloads within the ad mediation SDK category.

Total Apps
38.51k
Google Play
App Share
6.39%
Google Play
Apps
24.64k
Games
13.88k
Total Downloads
154.80b
Google Play
Download Share
17.16%
Google Play
App Downloads
71.58b
Game Downloads
83.22b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for AppLovin.

12th

Among all apps utilizing ad mediation SDKs, 5.99% have integrated AppLovin Mediation Adapter for Mintegral. This accounts for 20.69% of app downloads within the ad mediation SDK category.

Total Apps
36.14k
Google Play
App Share
5.99%
Google Play
Apps
6.59k
Games
29.55k
Total Downloads
186.63b
Google Play
Download Share
20.69%
Google Play
App Downloads
30.19b
Game Downloads
156.44b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Mintegral.

13th

Among all apps utilizing ad mediation SDKs, 5.82% have integrated Google Ads AdMob Mediation Adapter for Unity Ads. This accounts for 15.67% of app downloads within the ad mediation SDK category.

Total Apps
35.07k
Google Play
App Share
5.82%
Google Play
Apps
18.07k
Games
17.00k
Total Downloads
141.38b
Google Play
Download Share
15.67%
Google Play
App Downloads
41.45b
Game Downloads
99.93b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Unity Ads.

14th

Among all apps utilizing ad mediation SDKs, 5.70% have integrated AppLovin Mediation Adapter for Liftoff Vungle. This accounts for 21.11% of app downloads within the ad mediation SDK category.

Total Apps
34.35k
Google Play
App Share
5.70%
Google Play
Apps
6.98k
Games
27.37k
Total Downloads
190.41b
Google Play
Download Share
21.11%
Google Play
App Downloads
35.49b
Game Downloads
154.92b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Liftoff Vungle.

15th

Among all apps utilizing ad mediation SDKs, 5.67% have integrated AppLovin Mediation Adapter for IronSource. This accounts for 19.52% of app downloads within the ad mediation SDK category.

Total Apps
34.17k
Google Play
App Share
5.67%
Google Play
Apps
8.02k
Games
26.15k
Total Downloads
176.03b
Google Play
Download Share
19.52%
Google Play
App Downloads
22.52b
Game Downloads
153.51b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for IronSource.

16th

Among all apps utilizing ad mediation SDKs, 4.98% have integrated Google Ads AdMob Mediation Adapter for Pangle. This accounts for 14.85% of app downloads within the ad mediation SDK category.

Total Apps
30.03k
Google Play
App Share
4.98%
Google Play
Apps
21.22k
Games
8.81k
Total Downloads
133.94b
Google Play
Download Share
14.85%
Google Play
App Downloads
75.00b
Game Downloads
58.94b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Pangle.

17th

Google Ads AdMob Mediation Adapter for Liftoff Vungle

Check “Google Ads AdMob Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.86% have integrated Google Ads AdMob Mediation Adapter for Liftoff Vungle. This accounts for 16.76% of app downloads within the ad mediation SDK category.

Total Apps
29.34k
Google Play
App Share
4.86%
Google Play
Apps
18.18k
Games
11.16k
Total Downloads
151.15b
Google Play
Download Share
16.76%
Google Play
App Downloads
67.69b
Game Downloads
83.46b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Liftoff Vungle.

Among all apps utilizing ad mediation SDKs, 4.83% have integrated Monetization.com. This accounts for 12.86% of app downloads within the ad mediation SDK category.

Total Apps
29.14k
Google Play
App Share
4.83%
Google Play
Apps
10.77k
Games
18.37k
Total Downloads
116.00b
Google Play
Download Share
12.86%
Google Play
App Downloads
33.97b
Game Downloads
82.04b

Use the 42matters SDK Explorer to find all apps that use Monetization.com.

Among all apps utilizing ad mediation SDKs, 4.50% have integrated AppLovin Mediation Adapter for inMobi. This accounts for 17.46% of app downloads within the ad mediation SDK category.

Total Apps
27.16k
Google Play
App Share
4.50%
Google Play
Apps
5.71k
Games
21.45k
Total Downloads
157.51b
Google Play
Download Share
17.46%
Google Play
App Downloads
27.39b
Game Downloads
130.12b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for inMobi.

20th

Among all apps utilizing ad mediation SDKs, 3.95% have integrated IronSource Mediation Adapter for Unity Ads. This accounts for 12.84% of app downloads within the ad mediation SDK category.

Total Apps
23.81k
Google Play
App Share
3.95%
Google Play
Apps
5.85k
Games
17.96k
Total Downloads
115.80b
Google Play
Download Share
12.84%
Google Play
App Downloads
13.11b
Game Downloads
102.69b

Use the 42matters SDK Explorer to find all apps that use IronSource Mediation Adapter for Unity Ads.

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Frequently Asked Questions (FAQs)

How does 42matters collect this data?'

We’ve developed a number of machine learning algorithms that scan millions of mobile and connected TV (CTV) applications on a regular basis. In addition, we collect ground truth app performance intelligence and use this data to build statistical models that estimate the performance of apps for which we do not have ground truth data.

What SDK data does 42matters collect?'

We track over 2,300 of the most popular SDKs integrated in iOS and Android apps. We collect a variety of SDK insights (title, platform, ID, category, and developer website); performance metrics (the number of apps that have installed each SDK, installation and removal trends, and app downloads); market share statistics (including market share per app category); and more!

How can I access 42matters’ SDK data?'

The most direct way is to use our SDK Explorer, which is a visual, web-based research platform that enables you to peruse all 2,300+ SDKs that we track. It’s great for market research, lead generation, competitor analysis, etc. However, more technically-inclined folks might prefer our APIs and File Dumps, which enable you to query info for specific apps or SDKs. You can also use our other research platform (the Explorer) to view integrated SDKs by app.

Can I use 42matters’ solutions to generate app publisher leads?'

Absolutely! We actually wrote about this on our blog. We focused on ad network SDKs, but the examples are applicable to most SDK types. To summarize, you can use the Explorer’s advanced filtering capabilities to home in on best-fit app publishers, leverage the SDK Explorer to see which apps use your competitors’ SDKs, and use our APIs and file dumps to build custom lead generation processes.

What data does 42matters provide on mobile apps?'

A ton! We track 17+ million apps across Google Play, the Apple App Store, Amazon Appstore, Tencent Appstore, and Huawei AppGallery. Our solutions provide access to app details (developer insights, metadata, ASO keywords, contact information, etc.); performance metrics (downloads, MAUs, ratings, reviews, top chart rankings, etc.); technical insights (integrated SDKs, permissions, required capabilities, etc.); content details (categories, genres, IAB categories, content ratings, etc.); compliance information (app-ads.txt, privacy policies, store status, etc.) and much, much more!

Can I use 42matters’ solutions to find SDKs for my app?'

Definitely. The SDK Explorer enables you to sort SDKs by category, identify similar SDKs, analyze SDK reliability, and more. In addition, you can use the Explorer to monitor your competitors, including which SDKs they add and remove, their current tech stacks, and SDK changelogs. This means you use our solutions not only to find the right SDK for a particular purpose, but also which SDKs you might need to keep up with your rivals.