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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play
Last update: 5 Jan 2026 CET
Android iconGoogle Play

Top 20 Ad Mediation SDKs Used in Android Apps on Google Play

We at 42matters have identified the 20 most popular Ad Mediation SDKs leveraged by Android apps available on the Android app market.

Ad Mediation SDKs provide ad network management, ad campaign management, ad format management, and other ad mediation-related capabilities for mobile apps. Developers can use them to integrate ad mediation functionalities into apps that monetize with advertising.

This list is based on our analysis of the millions of mobile applications – and the 2,300+ SDKs they use – that constitute the vast inventory of the Google Play Store. The accompanying data provides readers with a glimpse into the rich mobile application insights generated by the 42matters technology. This data is also available via our APIs, file dumps, Explorer, and SDK Explorer.

The intended purpose of this article is to assist app builders in their search for the perfect Ad Mediation SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. This data collected by our technology may also serve as a useful tool for folks researching the wider mobile app market.

The 20 most widely-integrated ad mediation SDKs:

1st

Google Ads AdMob Mediation Adapters

Check “Google Ads AdMob Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 95.70% have integrated Google Ads AdMob Mediation Adapters. This accounts for 97.14% of app downloads within the ad mediation SDK category.

AdMob Mediation is a feature SDK that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. AdMob Mediation helps maximize your fill rate and increase your monetization by sending ad requests to multiple networks to ensure you find the best available network to serve ads.

Total Apps
554.09k
Google Play
App Share
95.70%
Google Play
Apps
400.03k
Games
154.06k
Total Downloads
858.52b
Google Play
Download Share
97.14%
Google Play
App Downloads
445.60b
Game Downloads
412.92b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapters.

2nd

AppLovin Mediation Adapters

Check “AppLovin Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 19.69% have integrated AppLovin Mediation Adapters. This accounts for 47.93% of app downloads within the ad mediation SDK category.

AppLovin Mediation Adapters is a platform SDK used by app developers to connect multiple ad networks to their app. It serves as an ad network optimizer for developpers looking to increase their ad revenue.

Total Apps
114.02k
Google Play
App Share
19.69%
Google Play
Apps
54.47k
Games
59.55k
Total Downloads
423.59b
Google Play
Download Share
47.93%
Google Play
App Downloads
137.31b
Game Downloads
286.27b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapters.

3rd

ironSource Mediation Adapters

Check “ironSource Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 14.61% have integrated ironSource Mediation Adapters. This accounts for 39.15% of app downloads within the ad mediation SDK category.

ironSource’s mediation platform SDK lets app developers manage their monetization strategies the way they want — whether it’s combining the traditional waterfall model with auto-optimization, managing direct deals and cross-promotion campaigns, or working with an in-app bidding environment.

Total Apps
84.62k
Google Play
App Share
14.61%
Google Play
Apps
31.89k
Games
52.73k
Total Downloads
345.97b
Google Play
Download Share
39.15%
Google Play
App Downloads
65.13b
Game Downloads
280.85b

Use the 42matters SDK Explorer to find all apps that use ironSource Mediation Adapters.

4th

Google Ads AdMob Mediation Adapter for Facebook

Check “Google Ads AdMob Mediation Adapter for Facebook” SDK Insights

Among all apps utilizing ad mediation SDKs, 12.40% have integrated Google Ads AdMob Mediation Adapter for Facebook. This accounts for 25.74% of app downloads within the ad mediation SDK category.

Total Apps
71.77k
Google Play
App Share
12.40%
Google Play
Apps
55.83k
Games
15.94k
Total Downloads
227.53b
Google Play
Download Share
25.74%
Google Play
App Downloads
134.88b
Game Downloads
92.65b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Facebook.

5th

InMobi Mobile Ads

Check “InMobi Mobile Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 9.72% have integrated InMobi Mobile Ads. This accounts for 31.16% of app downloads within the ad mediation SDK category.

InMobi is the world’s leading Marketing Cloud SDK. It drives real connections between brands and consumers leveraging mobile intelligence and technology platforms.

Total Apps
56.31k
Google Play
App Share
9.72%
Google Play
Apps
22.70k
Games
33.60k
Total Downloads
275.43b
Google Play
Download Share
31.16%
Google Play
App Downloads
82.13b
Game Downloads
193.30b

Use the 42matters SDK Explorer to find all apps that use InMobi Mobile Ads.

6th

DT Exchange by Digital Turbine

Check “DT Exchange by Digital Turbine” SDK Insights

Among all apps utilizing ad mediation SDKs, 8.15% have integrated DT Exchange by Digital Turbine. This accounts for 28.53% of app downloads within the ad mediation SDK category.

DT Exchange is a programmatic monetization solution connecting publishers to over 180 top global demand sources representing the world's top brand and user-acquisition buyers. DT Exchange is also known as Fyber Marketplace, or InnerActive.

Total Apps
47.21k
Google Play
App Share
8.15%
Google Play
Apps
15.37k
Games
31.84k
Total Downloads
252.13b
Google Play
Download Share
28.53%
Google Play
App Downloads
48.65b
Game Downloads
203.48b

Use the 42matters SDK Explorer to find all apps that use DT Exchange by Digital Turbine.

7th

AppLovin Mediation Adapter for AdMob

Check “AppLovin Mediation Adapter for AdMob” SDK Insights

Among all apps utilizing ad mediation SDKs, 7.61% have integrated AppLovin Mediation Adapter for AdMob. This accounts for 24.06% of app downloads within the ad mediation SDK category.

Total Apps
44.09k
Google Play
App Share
7.61%
Google Play
Apps
14.61k
Games
29.48k
Total Downloads
212.65b
Google Play
Download Share
24.06%
Google Play
App Downloads
51.00b
Game Downloads
161.65b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for AdMob.

8th

AppLovin Mediation Adapter for Facebook

Check “AppLovin Mediation Adapter for Facebook” SDK Insights

Among all apps utilizing ad mediation SDKs, 7.55% have integrated AppLovin Mediation Adapter for Facebook. This accounts for 22.60% of app downloads within the ad mediation SDK category.

Total Apps
43.73k
Google Play
App Share
7.55%
Google Play
Apps
16.76k
Games
26.97k
Total Downloads
199.77b
Google Play
Download Share
22.60%
Google Play
App Downloads
43.96b
Game Downloads
155.81b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Facebook.

9th

AppLovin Mediation Adapter for Unity Ads

Check “AppLovin Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.86% have integrated AppLovin Mediation Adapter for Unity Ads. This accounts for 21.28% of app downloads within the ad mediation SDK category.

Total Apps
39.71k
Google Play
App Share
6.86%
Google Play
Apps
9.43k
Games
30.28k
Total Downloads
188.05b
Google Play
Download Share
21.28%
Google Play
App Downloads
28.40b
Game Downloads
159.65b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Unity Ads.

10th

Chartboost

Check “Chartboost” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.40% have integrated Chartboost. This accounts for 15.96% of app downloads within the ad mediation SDK category.

Chartboost is a leading in-app programmatic advertising and monetization platform SDK. Chartboost empowers developers to earn high CPMs while connecting marketers to highly engaged audiences through immersive ad experiences.

Total Apps
37.03k
Google Play
App Share
6.40%
Google Play
Apps
14.46k
Games
22.57k
Total Downloads
141.07b
Google Play
Download Share
15.96%
Google Play
App Downloads
24.05b
Game Downloads
117.02b

Use the 42matters SDK Explorer to find all apps that use Chartboost.

11th

Google Ads AdMob Mediation Adapter for AppLovin

Check “Google Ads AdMob Mediation Adapter for AppLovin” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.38% have integrated Google Ads AdMob Mediation Adapter for AppLovin. This accounts for 16.59% of app downloads within the ad mediation SDK category.

Total Apps
36.95k
Google Play
App Share
6.38%
Google Play
Apps
23.62k
Games
13.33k
Total Downloads
146.64b
Google Play
Download Share
16.59%
Google Play
App Downloads
68.35b
Game Downloads
78.30b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for AppLovin.

12th

AppLovin Mediation Adapter for Mintegral

Check “AppLovin Mediation Adapter for Mintegral” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.07% have integrated AppLovin Mediation Adapter for Mintegral. This accounts for 20.24% of app downloads within the ad mediation SDK category.

Total Apps
35.17k
Google Play
App Share
6.07%
Google Play
Apps
7.42k
Games
27.75k
Total Downloads
178.92b
Google Play
Download Share
20.24%
Google Play
App Downloads
28.52b
Game Downloads
150.41b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Mintegral.

13th

AppLovin Mediation Adapter for IronSource

Check “AppLovin Mediation Adapter for IronSource” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.84% have integrated AppLovin Mediation Adapter for IronSource. This accounts for 19.14% of app downloads within the ad mediation SDK category.

Total Apps
33.83k
Google Play
App Share
5.84%
Google Play
Apps
9.18k
Games
24.65k
Total Downloads
169.15b
Google Play
Download Share
19.14%
Google Play
App Downloads
21.85b
Game Downloads
147.30b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for IronSource.

14th

AppLovin Mediation Adapter for Liftoff Vungle

Check “AppLovin Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.74% have integrated AppLovin Mediation Adapter for Liftoff Vungle. This accounts for 20.59% of app downloads within the ad mediation SDK category.

Total Apps
33.25k
Google Play
App Share
5.74%
Google Play
Apps
7.64k
Games
25.61k
Total Downloads
182.00b
Google Play
Download Share
20.59%
Google Play
App Downloads
33.11b
Game Downloads
148.89b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Liftoff Vungle.

15th

Google Ads AdMob Mediation Adapter for Unity Ads

Check “Google Ads AdMob Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.18% have integrated Google Ads AdMob Mediation Adapter for Unity Ads. This accounts for 14.99% of app downloads within the ad mediation SDK category.

Total Apps
30.00k
Google Play
App Share
5.18%
Google Play
Apps
14.65k
Games
15.35k
Total Downloads
132.51b
Google Play
Download Share
14.99%
Google Play
App Downloads
39.05b
Game Downloads
93.46b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Unity Ads.

16th

Monetization.com

Check “Monetization.com” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.84% have integrated Monetization.com. This accounts for 12.39% of app downloads within the ad mediation SDK category.

Total Apps
28.04k
Google Play
App Share
4.84%
Google Play
Apps
11.28k
Games
16.76k
Total Downloads
109.46b
Google Play
Download Share
12.39%
Google Play
App Downloads
31.52b
Game Downloads
77.95b

Use the 42matters SDK Explorer to find all apps that use Monetization.com.

17th

Google Ads AdMob Mediation Adapter for Pangle

Check “Google Ads AdMob Mediation Adapter for Pangle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.76% have integrated Google Ads AdMob Mediation Adapter for Pangle. This accounts for 13.80% of app downloads within the ad mediation SDK category.

Total Apps
27.56k
Google Play
App Share
4.76%
Google Play
Apps
19.35k
Games
8.21k
Total Downloads
121.96b
Google Play
Download Share
13.80%
Google Play
App Downloads
69.29b
Game Downloads
52.67b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Pangle.

18th

AppLovin Mediation Adapter for inMobi

Check “AppLovin Mediation Adapter for inMobi” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.55% have integrated AppLovin Mediation Adapter for inMobi. This accounts for 16.86% of app downloads within the ad mediation SDK category.

Total Apps
26.35k
Google Play
App Share
4.55%
Google Play
Apps
6.56k
Games
19.79k
Total Downloads
149.00b
Google Play
Download Share
16.86%
Google Play
App Downloads
25.49b
Game Downloads
123.51b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for inMobi.

19th

Google Ads AdMob Mediation Adapter for Liftoff Vungle

Check “Google Ads AdMob Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.47% have integrated Google Ads AdMob Mediation Adapter for Liftoff Vungle. This accounts for 15.77% of app downloads within the ad mediation SDK category.

Total Apps
25.87k
Google Play
App Share
4.47%
Google Play
Apps
15.49k
Games
10.38k
Total Downloads
139.38b
Google Play
Download Share
15.77%
Google Play
App Downloads
62.58b
Game Downloads
76.80b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Liftoff Vungle.

20th

IronSource Mediation Adapter for Unity Ads

Check “IronSource Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 3.98% have integrated IronSource Mediation Adapter for Unity Ads. This accounts for 12.61% of app downloads within the ad mediation SDK category.

Total Apps
23.03k
Google Play
App Share
3.98%
Google Play
Apps
6.62k
Games
16.41k
Total Downloads
111.48b
Google Play
Download Share
12.61%
Google Play
App Downloads
12.63b
Game Downloads
98.86b

Use the 42matters SDK Explorer to find all apps that use IronSource Mediation Adapter for Unity Ads.

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Frequently Asked Questions (FAQs)

How does 42matters collect this data?'

We’ve developed a number of machine learning algorithms that scan millions of mobile and connected TV (CTV) applications on a regular basis. In addition, we collect ground truth app performance intelligence and use this data to build statistical models that estimate the performance of apps for which we do not have ground truth data.

What SDK data does 42matters collect?'

We track over 2,300 of the most popular SDKs integrated in iOS and Android apps. We collect a variety of SDK insights (title, platform, ID, category, and developer website); performance metrics (the number of apps that have installed each SDK, installation and removal trends, and app downloads); market share statistics (including market share per app category); and more!

How can I access 42matters’ SDK data?'

The most direct way is to use our SDK Explorer, which is a visual, web-based research platform that enables you to peruse all 2,300+ SDKs that we track. It’s great for market research, lead generation, competitor analysis, etc. However, more technically-inclined folks might prefer our APIs and File Dumps, which enable you to query info for specific apps or SDKs. You can also use our other research platform (the Explorer) to view integrated SDKs by app.

Can I use 42matters’ solutions to generate app publisher leads?'

Absolutely! We actually wrote about this on our blog. We focused on ad network SDKs, but the examples are applicable to most SDK types. To summarize, you can use the Explorer’s advanced filtering capabilities to home in on best-fit app publishers, leverage the SDK Explorer to see which apps use your competitors’ SDKs, and use our APIs and file dumps to build custom lead generation processes.

What data does 42matters provide on mobile apps?'

A ton! We track 17+ million apps across Google Play, the Apple App Store, Amazon Appstore, Tencent Appstore, and Huawei AppGallery. Our solutions provide access to app details (developer insights, metadata, ASO keywords, contact information, etc.); performance metrics (downloads, MAUs, ratings, reviews, top chart rankings, etc.); technical insights (integrated SDKs, permissions, required capabilities, etc.); content details (categories, genres, IAB categories, content ratings, etc.); compliance information (app-ads.txt, privacy policies, store status, etc.) and much, much more!

Can I use 42matters’ solutions to find SDKs for my app?'

Definitely. The SDK Explorer enables you to sort SDKs by category, identify similar SDKs, analyze SDK reliability, and more. In addition, you can use the Explorer to monitor your competitors, including which SDKs they add and remove, their current tech stacks, and SDK changelogs. This means you use our solutions not only to find the right SDK for a particular purpose, but also which SDKs you might need to keep up with your rivals.