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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play
Last update: 2 Apr 2026 CET
Android iconGoogle Play

Top 20 Ad Mediation SDKs Used in Android Apps on Google Play

We at 42matters have identified the 20 most popular Ad Mediation SDKs leveraged by Android apps available on the Android app market.

Ad Mediation SDKs provide ad network management, ad campaign management, ad format management, and other ad mediation-related capabilities for mobile apps. Developers can use them to integrate ad mediation functionalities into apps that monetize with advertising.

This list is based on our analysis of the millions of mobile applications – and the 2,300+ SDKs they use – that constitute the vast inventory of the Google Play Store. The accompanying data provides readers with a glimpse into the rich mobile application insights generated by the 42matters technology. This data is also available via our APIs, file dumps, Explorer, and SDK Explorer.

The intended purpose of this article is to assist app builders in their search for the perfect Ad Mediation SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. This data collected by our technology may also serve as a useful tool for folks researching the wider mobile app market.

The 20 most widely-integrated ad mediation SDKs:

1st

Google Ads AdMob Mediation Adapters

Check “Google Ads AdMob Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 95.74% have integrated Google Ads AdMob Mediation Adapters. This accounts for 97.10% of app downloads within the ad mediation SDK category.

AdMob Mediation is a feature SDK that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. AdMob Mediation helps maximize your fill rate and increase your monetization by sending ad requests to multiple networks to ensure you find the best available network to serve ads.

Total Apps
585.38k
Google Play
App Share
95.74%
Google Play
Apps
421.55k
Games
163.83k
Total Downloads
905.70b
Google Play
Download Share
97.10%
Google Play
App Downloads
470.74b
Game Downloads
434.96b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapters.

2nd

AppLovin Mediation Adapters

Check “AppLovin Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 19.31% have integrated AppLovin Mediation Adapters. This accounts for 48.34% of app downloads within the ad mediation SDK category.

AppLovin Mediation Adapters is a platform SDK used by app developers to connect multiple ad networks to their app. It serves as an ad network optimizer for developpers looking to increase their ad revenue.

Total Apps
118.08k
Google Play
App Share
19.31%
Google Play
Apps
55.05k
Games
63.03k
Total Downloads
450.89b
Google Play
Download Share
48.34%
Google Play
App Downloads
146.84b
Game Downloads
304.05b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapters.

3rd

ironSource Mediation Adapters

Check “ironSource Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 14.65% have integrated ironSource Mediation Adapters. This accounts for 39.60% of app downloads within the ad mediation SDK category.

ironSource’s mediation platform SDK lets app developers manage their monetization strategies the way they want — whether it’s combining the traditional waterfall model with auto-optimization, managing direct deals and cross-promotion campaigns, or working with an in-app bidding environment.

Total Apps
89.56k
Google Play
App Share
14.65%
Google Play
Apps
32.55k
Games
57.00k
Total Downloads
369.39b
Google Play
Download Share
39.60%
Google Play
App Downloads
69.60b
Game Downloads
299.79b

Use the 42matters SDK Explorer to find all apps that use ironSource Mediation Adapters.

4th

Google Ads AdMob Mediation Adapter for Facebook

Check “Google Ads AdMob Mediation Adapter for Facebook” SDK Insights

Among all apps utilizing ad mediation SDKs, 12.41% have integrated Google Ads AdMob Mediation Adapter for Facebook. This accounts for 26.53% of app downloads within the ad mediation SDK category.

Total Apps
75.89k
Google Play
App Share
12.41%
Google Play
Apps
59.03k
Games
16.87k
Total Downloads
247.45b
Google Play
Download Share
26.53%
Google Play
App Downloads
145.11b
Game Downloads
102.34b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Facebook.

5th

InMobi Mobile Ads

Check “InMobi Mobile Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 9.98% have integrated InMobi Mobile Ads. This accounts for 32.21% of app downloads within the ad mediation SDK category.

InMobi is the world’s leading Marketing Cloud SDK. It drives real connections between brands and consumers leveraging mobile intelligence and technology platforms.

Total Apps
61.01k
Google Play
App Share
9.98%
Google Play
Apps
23.98k
Games
37.02k
Total Downloads
300.47b
Google Play
Download Share
32.21%
Google Play
App Downloads
89.65b
Game Downloads
210.81b

Use the 42matters SDK Explorer to find all apps that use InMobi Mobile Ads.

6th

DT Exchange by Digital Turbine

Check “DT Exchange by Digital Turbine” SDK Insights

Among all apps utilizing ad mediation SDKs, 8.20% have integrated DT Exchange by Digital Turbine. This accounts for 29.05% of app downloads within the ad mediation SDK category.

DT Exchange is a programmatic monetization solution connecting publishers to over 180 top global demand sources representing the world's top brand and user-acquisition buyers. DT Exchange is also known as Fyber Marketplace, or InnerActive.

Total Apps
50.16k
Google Play
App Share
8.20%
Google Play
Apps
15.72k
Games
34.43k
Total Downloads
270.97b
Google Play
Download Share
29.05%
Google Play
App Downloads
53.51b
Game Downloads
217.46b

Use the 42matters SDK Explorer to find all apps that use DT Exchange by Digital Turbine.

7th

AppLovin Mediation Adapter for AdMob

Check “AppLovin Mediation Adapter for AdMob” SDK Insights

Among all apps utilizing ad mediation SDKs, 7.63% have integrated AppLovin Mediation Adapter for AdMob. This accounts for 24.87% of app downloads within the ad mediation SDK category.

Total Apps
46.66k
Google Play
App Share
7.63%
Google Play
Apps
14.88k
Games
31.79k
Total Downloads
231.96b
Google Play
Download Share
24.87%
Google Play
App Downloads
55.88b
Game Downloads
176.08b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for AdMob.

8th

AppLovin Mediation Adapter for Facebook

Check “AppLovin Mediation Adapter for Facebook” SDK Insights

Among all apps utilizing ad mediation SDKs, 7.35% have integrated AppLovin Mediation Adapter for Facebook. This accounts for 23.25% of app downloads within the ad mediation SDK category.

Total Apps
44.95k
Google Play
App Share
7.35%
Google Play
Apps
15.91k
Games
29.05k
Total Downloads
216.88b
Google Play
Download Share
23.25%
Google Play
App Downloads
47.45b
Game Downloads
169.42b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Facebook.

9th

AppLovin Mediation Adapter for Unity Ads

Check “AppLovin Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.82% have integrated AppLovin Mediation Adapter for Unity Ads. This accounts for 22.06% of app downloads within the ad mediation SDK category.

Total Apps
41.73k
Google Play
App Share
6.82%
Google Play
Apps
8.85k
Games
32.87k
Total Downloads
205.73b
Google Play
Download Share
22.06%
Google Play
App Downloads
31.36b
Game Downloads
174.36b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Unity Ads.

10th

Chartboost

Check “Chartboost” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.43% have integrated Chartboost. This accounts for 15.72% of app downloads within the ad mediation SDK category.

Chartboost is a leading in-app programmatic advertising and monetization platform SDK. Chartboost empowers developers to earn high CPMs while connecting marketers to highly engaged audiences through immersive ad experiences.

Total Apps
39.34k
Google Play
App Share
6.43%
Google Play
Apps
14.76k
Games
24.57k
Total Downloads
146.67b
Google Play
Download Share
15.72%
Google Play
App Downloads
25.42b
Game Downloads
121.24b

Use the 42matters SDK Explorer to find all apps that use Chartboost.

11th

Google Ads AdMob Mediation Adapter for AppLovin

Check “Google Ads AdMob Mediation Adapter for AppLovin” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.36% have integrated Google Ads AdMob Mediation Adapter for AppLovin. This accounts for 17.37% of app downloads within the ad mediation SDK category.

Total Apps
38.87k
Google Play
App Share
6.36%
Google Play
Apps
24.82k
Games
14.05k
Total Downloads
161.99b
Google Play
Download Share
17.37%
Google Play
App Downloads
75.13b
Game Downloads
86.87b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for AppLovin.

12th

AppLovin Mediation Adapter for Mintegral

Check “AppLovin Mediation Adapter for Mintegral” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.00% have integrated AppLovin Mediation Adapter for Mintegral. This accounts for 20.90% of app downloads within the ad mediation SDK category.

Total Apps
36.69k
Google Play
App Share
6.00%
Google Play
Apps
6.68k
Games
30.01k
Total Downloads
194.93b
Google Play
Download Share
20.90%
Google Play
App Downloads
31.68b
Game Downloads
163.25b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Mintegral.

13th

Google Ads AdMob Mediation Adapter for Unity Ads

Check “Google Ads AdMob Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.91% have integrated Google Ads AdMob Mediation Adapter for Unity Ads. This accounts for 15.89% of app downloads within the ad mediation SDK category.

Total Apps
36.11k
Google Play
App Share
5.91%
Google Play
Apps
18.75k
Games
17.36k
Total Downloads
148.24b
Google Play
Download Share
15.89%
Google Play
App Downloads
43.99b
Game Downloads
104.25b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Unity Ads.

14th

AppLovin Mediation Adapter for Liftoff Vungle

Check “AppLovin Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.72% have integrated AppLovin Mediation Adapter for Liftoff Vungle. This accounts for 21.34% of app downloads within the ad mediation SDK category.

Total Apps
34.98k
Google Play
App Share
5.72%
Google Play
Apps
7.14k
Games
27.84k
Total Downloads
199.04b
Google Play
Download Share
21.34%
Google Play
App Downloads
36.99b
Game Downloads
162.04b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Liftoff Vungle.

15th

AppLovin Mediation Adapter for IronSource

Check “AppLovin Mediation Adapter for IronSource” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.66% have integrated AppLovin Mediation Adapter for IronSource. This accounts for 19.75% of app downloads within the ad mediation SDK category.

Total Apps
34.59k
Google Play
App Share
5.66%
Google Play
Apps
8.06k
Games
26.53k
Total Downloads
184.20b
Google Play
Download Share
19.75%
Google Play
App Downloads
23.62b
Game Downloads
160.59b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for IronSource.

16th

Google Ads AdMob Mediation Adapter for Pangle

Check “Google Ads AdMob Mediation Adapter for Pangle” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.02% have integrated Google Ads AdMob Mediation Adapter for Pangle. This accounts for 15.27% of app downloads within the ad mediation SDK category.

Total Apps
30.72k
Google Play
App Share
5.02%
Google Play
Apps
21.70k
Games
9.02k
Total Downloads
142.41b
Google Play
Download Share
15.27%
Google Play
App Downloads
79.65b
Game Downloads
62.76b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Pangle.

17th

Google Ads AdMob Mediation Adapter for Liftoff Vungle

Check “Google Ads AdMob Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.92% have integrated Google Ads AdMob Mediation Adapter for Liftoff Vungle. This accounts for 16.97% of app downloads within the ad mediation SDK category.

Total Apps
30.07k
Google Play
App Share
4.92%
Google Play
Apps
18.74k
Games
11.33k
Total Downloads
158.25b
Google Play
Download Share
16.97%
Google Play
App Downloads
70.90b
Game Downloads
87.35b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Liftoff Vungle.

18th

Monetization.com

Check “Monetization.com” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.91% have integrated Monetization.com. This accounts for 13.13% of app downloads within the ad mediation SDK category.

Total Apps
29.99k
Google Play
App Share
4.91%
Google Play
Apps
10.96k
Games
19.03k
Total Downloads
122.45b
Google Play
Download Share
13.13%
Google Play
App Downloads
35.92b
Game Downloads
86.53b

Use the 42matters SDK Explorer to find all apps that use Monetization.com.

19th

AppLovin Mediation Adapter for inMobi

Check “AppLovin Mediation Adapter for inMobi” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.54% have integrated AppLovin Mediation Adapter for inMobi. This accounts for 17.69% of app downloads within the ad mediation SDK category.

Total Apps
27.74k
Google Play
App Share
4.54%
Google Play
Apps
5.82k
Games
21.92k
Total Downloads
165.01b
Google Play
Download Share
17.69%
Google Play
App Downloads
28.44b
Game Downloads
136.57b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for inMobi.

20th

IronSource Mediation Adapter for Unity Ads

Check “IronSource Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 3.99% have integrated IronSource Mediation Adapter for Unity Ads. This accounts for 12.89% of app downloads within the ad mediation SDK category.

Total Apps
24.38k
Google Play
App Share
3.99%
Google Play
Apps
6.05k
Games
18.34k
Total Downloads
120.23b
Google Play
Download Share
12.89%
Google Play
App Downloads
13.84b
Game Downloads
106.39b

Use the 42matters SDK Explorer to find all apps that use IronSource Mediation Adapter for Unity Ads.

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Frequently Asked Questions (FAQs)

How does 42matters collect this data?'

We’ve developed a number of machine learning algorithms that scan millions of mobile and connected TV (CTV) applications on a regular basis. In addition, we collect ground truth app performance intelligence and use this data to build statistical models that estimate the performance of apps for which we do not have ground truth data.

What SDK data does 42matters collect?'

We track over 2,300 of the most popular SDKs integrated in iOS and Android apps. We collect a variety of SDK insights (title, platform, ID, category, and developer website); performance metrics (the number of apps that have installed each SDK, installation and removal trends, and app downloads); market share statistics (including market share per app category); and more!

How can I access 42matters’ SDK data?'

The most direct way is to use our SDK Explorer, which is a visual, web-based research platform that enables you to peruse all 2,300+ SDKs that we track. It’s great for market research, lead generation, competitor analysis, etc. However, more technically-inclined folks might prefer our APIs and File Dumps, which enable you to query info for specific apps or SDKs. You can also use our other research platform (the Explorer) to view integrated SDKs by app.

Can I use 42matters’ solutions to generate app publisher leads?'

Absolutely! We actually wrote about this on our blog. We focused on ad network SDKs, but the examples are applicable to most SDK types. To summarize, you can use the Explorer’s advanced filtering capabilities to home in on best-fit app publishers, leverage the SDK Explorer to see which apps use your competitors’ SDKs, and use our APIs and file dumps to build custom lead generation processes.

What data does 42matters provide on mobile apps?'

A ton! We track 17+ million apps across Google Play, the Apple App Store, Amazon Appstore, Tencent Appstore, and Huawei AppGallery. Our solutions provide access to app details (developer insights, metadata, ASO keywords, contact information, etc.); performance metrics (downloads, MAUs, ratings, reviews, top chart rankings, etc.); technical insights (integrated SDKs, permissions, required capabilities, etc.); content details (categories, genres, IAB categories, content ratings, etc.); compliance information (app-ads.txt, privacy policies, store status, etc.) and much, much more!

Can I use 42matters’ solutions to find SDKs for my app?'

Definitely. The SDK Explorer enables you to sort SDKs by category, identify similar SDKs, analyze SDK reliability, and more. In addition, you can use the Explorer to monitor your competitors, including which SDKs they add and remove, their current tech stacks, and SDK changelogs. This means you use our solutions not only to find the right SDK for a particular purpose, but also which SDKs you might need to keep up with your rivals.