Google Play Statistics and Trends 2025
Last update: 15 Nov 2025 CET

Google Play Statistics and Trends 2025

For this article, we leveraged our app intelligence solutions to analyze the current state of Google Play. In particular, we looked at app and publisher data to identify a variety of emerging trends.

To demonstrate our findings, we’ve answered the following questions about Google PlayGoogle Play.

To learn even more about Google Play, reach out to our team!

Data Source: 42matters

At 42matters, we take a holistic approach to mobile and connected TV (CTV) app intelligence. We track app metadata, performance metrics, technical specifications, strategic insights, and more. If you would like to leverage our data for your own products, processes, or research, you can access it via our APIs, File Dumps, Explorer, and SDK Explorer.

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Google Play

History of Google Play

Google is one of the most influential tech companies on the planet. Specializing in a variety of Internet-related products and services, they are best known for the world-class Google search engine. Today, however, one of their most lucrative products is Google Play, a digital software distribution service.

Launched in 2008, Google Play was a direct response to Apple's App Store, which debuted just a few months prior.

Google Play serves as the official app store for the Android operating system and enables users to browse and download apps and games developed with the Android software development kit (SDK).

Want to learn about other app stores? Click here!

How many apps are available on Google Play?

Google Play Apps

Google Play Apps

2,103,069

Google Play is one of the most popular mobile app vendors on the planet, offering 2,103,069 apps.

Find out how many apps are available on other app stores.

How many publishers have released apps on Google Play?

621,850
Google Play AppsPublishers

To date, 621,850 app publishers have published apps on Google Play.

Find out how many app publishers are active on other app stores.

What is the distribution of apps versus games on Google Play?

Google Play Apps
Apps
1,851,789
88.05%
Games
251,280
11.95%
Out of 2,103,069 Google Play apps.

Of the 2,103,069 apps available on Google Play, 251,280 are gaming apps and 1,851,789 are non-gaming apps.

What is the distribution of free versus paid on Google Play?

Google Play Apps
Free
2,039,325
97%
Paid
63,119
3%
Out of 2,103,069 Google Play apps.

There are 2,039,325 free apps on Google Play and 63,119 that must be purchased. However, it should be noted that many free apps require subscriptions or otherwise offer in-app purchases.

What is the distribution of apps by category?

Drilling down a bit deeper, apps available on Google Play are divided into 49 categories. We’ve calculated the distribution of Google Play apps by category:

Google App Store logo

Google Play Categories

Total categories: See All 49 Categories

How many apps are released on Google Play per day?

1,417
Google Play AppsApps Published per Day (Avg.)

An average of 1,417 new apps are released on Google Play per day.

How many apps are released on Google Play per week?

New apps per week
8,038
Google Play AppsApps Published Last Week

Last week, 8,038 apps were published to Google Play. The chart to the left depicts publication statistics for the last three weeks.

How many apps are released on Google Play per month?

New apps per month
51,948
Google Play AppsApps Published Last Month

Last month, 51,948 apps were added to Google Play. The chart to the left shows publication trends over the last three months.

What is the average rating of Google Play apps?

Apps rating stars

Apps with ratings

  • Apps with ratings Icon
    1,040,181
    49.46%

    Out of 2,103,069 Google Play apps.

Apps rating stars

Apps without ratings

  • Apps without ratings Icon
    1,062,888
    50.54%

    Out of 2,103,069 Google Play apps.

Currently, 1,040,181 Google Play apps have been rated by users, while 1,062,888 have not yet been rated. The chart below shows the distribution of app ratings on Google Play.

Average Rating Distribution
  • Rating stars
  • Rating stars
  • Rating stars
  • Rating stars
  • Rating stars
  • Rating stars
  • Rating stars
  • Rating stars
  • Rating stars
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See how app ratings are distributed on other app stores!

How much do Google Play apps cost?

While the vast majority of Google Play apps are free to download, many need to be purchased. Typically, paid Google Play apps cost <$1. Below, we've plotted the price distribution of paid apps for those costing up to USD $10.00:

Number of Apps per Price - For paid apps priced below USD 10.00
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