Interested in the app economy? So are we!
At 42matters, we provide thousands of data points for mobile and connected TV (CTV) apps and games. This includes download estimates, integrated SDKs, monetization insights, and much more.
So, if you have any app data requirements, do not hesitate to contact us!
Welcome to our hub for partner guidelines and assets. To make integrating 42matters into your platform simple, we've put together the following brand guidelines.
Using Our Logo
We’re proud of our logo. To ensure it always looks top-notch, please download our complete logo suite (SVG, PNG, and JPG) and observe the brand guidelines outlined below.
Using Our Icon
Our icon is a simplified version of our logo. Use it on its own, and only if you do not have enough room for the full logo or in cases when the 42matters brand has already been established.
Which Color to Use
The dark logo should be used on light backgrounds. The white logo should be used on dark backgrounds.
The logo and icon exclusion zones are equal to one third of their respective heights.
Establishing a minimum size ensures that the impact and legibility of the logo aren't compromised.
The 42matters logo should never be smaller than 70px in digital or 20mm in print.
The 42matters icon should never be smaller than 21px in digital or 6mm in print.
It's important that the appearance of the logo remains consistent. The logo should not be misinterpreted, modified, or added to. Its orientation, color, and composition should remain as indicated in this document — there are no exceptions.
Do not rotate the logo.
Do not change the logo color or tone.
Do not distort or warp the logo in any way.
Do not outline or create a keyline around the logo.
Do not use a two-tone version of the logo.
Using Our Colors
To maintain branding consistency, please follow the color guidelines below.